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All of Smart Ideas services are adapted to the needs of our clients, either by offering complete promotional campaigns or specific activities.
Smart Ideas services include:
Publicity and media relations
Smart Ideas maintain solid and long lasting relationships with journalists and key editors in the consumer, business and trade press, as well as television and radio producers across the country.
Services include:
- Press releases & media alerts
- Article, news stories and speech writing
- Press kits
- Press trips, media tours and educational travel programs
- Press conferences
- Expert/Author spokesperson search and training
- Offer Press office services
Creative Services
Smart Ideas designs and produces all the material required to properly represent and promote its clients.
- Graphic design (company logos, letterheads, corporate identity & branding)
- Print ad design and illustration
- Outdoor design
- Design and printing of corporate, promotional and marketing material.
- Website design.
- Design and production of multimedia applications (CD-ROM and DVD)
- Production of radio spots
- Advertising photography
Advertising
Smart Ideas creates, produces and evaluates advertising campaigns for its clients, based on their needs. Attractive artwork and advertising copy provide an optimum presentation of the company, cutting across the competition to gain audience/reader awareness. Media schedules provide consistent geographic and demographic coverage of target audiences.
Corporate publications (contractmagazines), newsletters and contentproviding
Smart Ideas specializes in editing and production of corporate magazines and brochures. The company has a large network of experienced journalists and content writers who can cover all topics and news coverage. In addition, it offers newsletter and content providing services, based on the client’s needs.
Special Event conceptual planning, coordination and execution
Smart Ideas organizes, manages and coordinates professional and corporate events.
- Company presentations
- Conferences – Meetings
- New product launches
- Galas
- Seminars
- Press conferences
- Exhibitions
- Press trips
- Workshops
- Professional/Business lunches and dinners
- Professional and και business trips
Designandexecution of promotional campaigns
Smart Ideas is able to design and implement marketing plans or ad-hoc specific promotional actions.
- Database marketing
- Business-to-business development
- Sales teams
- Promotions
- Corporate gifts
Sponsorships
Smart Ideas is actively involved with sponsorships covering a wide range of events. In addition, through its contacts with large companies and multinationals, Smart Ideas is in a position to secure sponsors for events, workshops or promotional activities, depending on the subject
- Sponsorship design
- Research and project selection
- Seek out sponsors and media sponsors
- Management of sponsors
- Evaluation of sponsoring project
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